Understanding The Car Salesman's "Game"
For a car buyer, it's helpful to think of the car salesman's selling process as a "game." It doesn't matter if the salesman is working at a small neighborhood dealership or a high volume mega-dealership. It doesn't matter if his style is slow and easy or fast and hard.
It doesn't matter where the salesman sells cars or how he sells cars. What matters is this:
Most car salesmen are playing the same game with the same basic game plan.That makes things easier for you because once you understand his game and how it's played, you can walk into any dealership and deal effectively with the car salesman.
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